“Cloud-based service Incapsula has revealed research indicating 51 per cent of website traffic is through automated software programs, with many programmed for malicious activity. The breakdown of an average site’s traffic is as follows: 5% is due to hacking tools looking for an unpatched or new vulnerability within a site, 5% is scrapers, 2% is from automated comment spammers, 19% is the result of ‘spies’ collating competitive intelligence, 20% is derived from search engines (non-human traffic but benign), and only 49% is from people browsing the Internet.”
Non-Humans have all the fun.
Interesting …