We can send 5,000 journalists to spend a week on what is basically an omnijunket at SXSWi
We can’t publish 100 words about why the American Red Cross consistently fails to show up and provide meaningful assistance in disaster relief areas, but every television network (including cable) in the United States has produced and repeatedly run, free of charge, promotional spots telling their viewers that THE (subtext: only) way to help disaster relief efforts is to continually donate to the American Red Cross
One of those stories will win you a Pulitzer, the other will get you a box of free beer koozies
Koozies are important gusy
YM has outsourced all of its SXSWi ranting to Brian Van.